One of the things I love about working for myself is that I don’t need to get anyones approval to move forward with a new idea. The challenge of course is that I have a million ideas and only 24 hours in a day to implement them.
The old logo has been with the site since it launched over five years ago! I’ve always believed that design is less important than content when it comes to blogs, and as the brackets may have implied, the old logo was meant to be a place holder until I could find the time or money to come up with a real logo. As time passed, the simplicity of the old logo grew on me as did the notion that the food was more important than the brand.
But a lot has changed in the past five years. You guys have shown tremendous support for what I do (all 300,000 of you), I quit my day job to cook full time, and the world of food blogging went from a small community of foodies to a legitimate sector of the media industry. Bottom line? No Recipes is no longer a placeholder, and I decided it was high time to give it a face.
For all my fellow geeks out there, the “O” isn’t just a circle with a wooden spoon sticking out of it. It’s the international symbol for power (i.e. the power button on your computer). My goal with this website was never to do away with recipes. It was to take something that’s become so prescriptive and inject it with fresh ideas and techniques to turn people back onto the art of cooking.
Here are a few of the other changes I’ve make over the past few months to make it easier to find and read all the recipes on this site.
- Thumbnail category pages so you can quickly scan a whole bunch of dishes at once. You can see this in action on a new category I created to highlight the best dishes I’ve ever made.
- Full recipe index by Cuisine, Course, Main Ingredient and Diet. Now you can find vegan dishes just as easily as finding all my Mexican dishes.
- Better search, that returns more relevant results. Try it by entering something you want to look for in the right-hand side of the menu bar.
- Recipes by ReciPress All recent recipes are formatted by a plugin called ReciPress. It structures your recipe data so formatting and ingredient names are more consistent between posts. It also adds hRecipe markup so search engines can better index the recipes.
- List of equipment used for each recipe. They’re displayed in a carousel of thumbnails such as the one below (which in this case is a list of my 10 favorite kitchen gadgets). Click the arrows to rotate the carousel, and you can click each item to get a description and buy something you’re missing on Amazon.
Equipment you'll need:
- buyMicroplane 40020 Classic Zester/Grater$19.99
- buyGIR: Get It Right Ultimate Spatula, Magenta$17.95$15.95 SAVE 11%
- buyLe Creuset Signature Enameled Cast-Iron 6-3/4-Quart Oval French (Dutch) Oven, Cassis$460.00$319.95 SAVE 30%
- buyKitchenAid KSM150PSMC 5-Qt. Artisan Series with Pouring Shield - Metallic Chrome$429.99Too low to display SAVE %
- buyOXO Good Grips Pro Swivel Peeler$12.95
- buyBenriner Wide-Body Large Slicer$34.80
- buyNinja Master Prep (QB900B)$49.99$35.49 SAVE 29%
- buyLodge L10SK3 Pre-Seasoned Skillet, 12-Inch$37.00$33.31 SAVE 10%
- buyUnicorn Magnum Pepper Mill 6" Black$36.90
- buyPrepworks from Progressive International GT-3469 Stainless Steel Magnetic Measuring Spoons, Set of 5$14.67
- Check out more of Marc's favorite kitchenware and supplies at the No Recipes Store.
As always, thank you for swinging by to check out what I create and feel free to leave a comment if you have some feedback on the new look, want to see a new feature, or just want to say hi.